Real Value in Real Estate

List your home for a 1% listing fee and when you buy receive 1% of the purchase back as a cash rebate.

Keep more of your equity when you sell and get money back when you buy.
No Games, No Gimmicks, No B.S.
Simple, just Real Value for Your Real Estate.

Why 1%? Because value shouldn’t be a luxury.

In Toronto, every percent counts. My 1% listing fee helps sell for more, keep more — and buyers get 1% cashback at closing. Same full service. Fewer fees. More in your pocket.

Full-service No games Transparent math Toronto-focused

How it works for Sellers

Pay 1% (not 2.5%)
  • Pro cleaning, staging guidance & prep
  • Pro photography, Matterport 3D, custom floor plans
  • Copywriting & targeted marketing
  • Pricing strategy, negotiation, oversight
Sale price $1,000,000
Typical 2.5% $25,000
My 1% $10,000
You keep $15,000 more

Buyer-agent compensation is separate and typically ~2.5%.

How it works for Buyers

Get 1% cashback
  • Full representation & strategy
  • Tough, tactical negotiation
  • Start-to-finish guidance
  • Post-closing support
Purchase price $1,000,000
1% cashback at closing $10,000

Cashback is paid from my commission at closing and disclosed in writing.

See your savings (sellers) & cashback (buyers)

Type your price in the box or drag the slider. Use the quick picks if you prefer.

$

Type an amount (e.g., 1,250,000) or use the slider below.

My listing fee (1%) $10,000
Typical listing fee (2.5%) $25,000
Your Savings vs 2.5% $15,000

Doesn’t include buyer commission, which is typically 2.5%.

$

Type an amount (e.g., 900,000) or use the slider below.

Cashback (1% at closing) $8,000
Typical buyer commission (reference) $20,000
Note Rebate is paid from my commission at closing.

Typical buyer commission is 2.5%.

Questions that people actually ask

Transparent answers for sellers and buyers in the City of Toronto. If anything feels unclear, ask me and I will show you exactly how it works.

Q What do you include for the 1% listing fee?

Full service from start to finish. Professional marketing with HD photos, 3D tours, custom property websites, floor plans, and professional cleaning. Smart pricing strategy, copywriting, showing feedback tracking, and negotiation. Staging options that fit your place. Staging advice is included. Light staging is available. A la carte at cost staging is available for larger spaces. The goal is simple. Make your home look incredible and get you the strongest result.

Fine print. The 1% listing fee covers the listing agent side. It does not include the cooperating buyer agent commission which is typically 2.5 percent in Toronto.

Q Why do you offer just 1%?

Short version. I care about value. I am not greedy. I do not live a lavish lifestyle or have fancy tastes. I am a local Junction guy who loves the simple stuff. A park, a good coffee, my dog, time with family and friends. I also think the traditional commission model pays agents too much for many situations. Times are tough. Prices are up on everything. I hate overpaying too. So I built a model that gives real value and full service at a fair fee. It solves a real problem and I am proud of it.

Q Can you truly deliver full service at 1%?

Yes, absolutely. You get the same professional prep, marketing, strategy, and negotiation that I would want if I were the seller. The fee is lower. The bar for service stays high.

Q Can I test your services or see a sample before I commit?

Yes. I can prepare a complete and detailed home analysis for you. You will see how your home compares to what is on the market and what has sold. You will see positioning, timing, target buyer profiles, and a pricing strategy that fits your goals. It shows my detailed, meticulous, and strategic approach to getting your sale right.

Q How long is the contract and what if I am not happy?

Typical Toronto listing agreements are 60 to 90 days. If you are not happy or you feel a change is needed, you can cancel with me. No drama. I do not hold clients hostage. I earn trust by doing the work and delivering results.